Participants 2014

Leila Juusola: Creating and marketing new services in an academic library

LeilaJuusola

My name is Leila Juusola. I work at the Aalto University Library in Otaniemi Campus, near Helsinki.

We are going to have huge changes and challenges during the next few years: the library building will be fully renovated and transformed into a modern Learning Center. The service concepts and course of actions will be redesigned. Other parties, in addition to the library, will join and offer their services in the same building. So, I’m interested in creating and marketing new services to our customers; students and researchers. How to make the library more visible and attractive place?

At least we need better coordination of services, more effective websites and personalized services. It seems that many others here are considering the same questions, so it would be interesting to share opinions and ideas with you.

Leila

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